"Innovation" is not a talk. "I ran a factory for 400 days with no smartphones on the floor, and defects fell 18%" is a talk.
TED's own speaker rules still punish slides that look like documents. You get 12-18 minutes. One idea, told as a story with proof.
- One sentence with a verb: "X happens when Y, so we should Z" or "X is not what we think."
- You need a lived example you can describe in 90 seconds. Borrowed stats without a scene feel like a podcast recap.
- Slides are scenes, not speaker notes. If you need the bullet, say it.
- 12 minutes is about 1,600 spoken words. Write them. Then cut 20%.
- Use GenPPT only for a few full-bleed images. Most TED-style talks want 8 slides, not 30.
The TED-shaped idea
Chris Anderson's public advice is still the useful one: a through-line the audience can repeat. Not a topic cluster.
Filter:
- I have a scar or a build, not only an opinion
- I can show one object, photo, or demo
- A smart skeptic has a fair objection I will answer
If you need a debate, use debate topics. If you need to teach a process, use informative speech topics.
Work and craft
- The meeting after the meeting is where the real org chart lives
- Why the best operators keep a paper checklist in a software company
- What I learned logging every "quick question" for 30 days
- Apprenticeship is not nostalgia. It is how tacit skill moves
- The hidden cost of tools that make work look busy
- Why your incident review should start with the timeline, not the villain
- A shop floor without phones
- The case for ugly internal software that fits the job
- What happens when you ban status slides for a quarter
- Hiring for taste, not keywords
- The 15-minute factory tour that changed how I write specs
- Why "owner" on a ticket is a lie unless they can say no
- Documentation as a product, not a graveyard
- The ethics of on-call when the pager is a phone
- What a good complaint system looks like
- Why we stopped measuring productivity in tickets
- The spare-parts drawer as a strategy lesson
- When to fire a vendor in public
- Design critique without humiliation
- A salary band meeting that did not explode
Science, cities, and civic
- Heat is the inequality you can map
- Why your city's noise is a health policy
- The bus lane is a civil rights project
- What a wastewater lab knows before the ER does
- Sidewalks that actually get used by strollers
- The case for boring maintenance over ribbon cuttings
- How a 20mph street changed a corner store
- Why we still build for cars first, then apologize with paint
- A library as broadband infrastructure
- The unsexy chemistry of indoor air
- What a 100-year storm means when it happens twice
- Why the power went out, in language a voter can use
- Compost that city hall can price
- Maps that hide who is missing
- The quiet violence of a 45-minute transfer
- A clinic that texts in the patient's language, for real
- Why shade is a public good
- The floodplain we keep permitting
- What 911 hold times say about a budget
- A park designed with teenagers, not against them
Culture and learning
- The sentence I was not allowed to write in school
- Why we should teach repair before we teach "innovation"
- Group projects that do not punish the one writer
- The myth of the natural presenter
- What captions taught me about listening
- A family recipe as a chemistry class
- Why we clap for confidence and ignore accuracy
- The student who translates for their parents at 8 a.m.
- Games as a serious literacy
- What a good apology contains
- The attention you cannot buy back
- Why "find your passion" fails first-generation students
- A choir as a civic technology
- The case for memorizing a poem in 2026
- Humor that punches at power, not at the intern
- What we lose when every talk is a slide
- The ethics of filming strangers
- A neighborhood archive in a group chat
- Why bilingual kids get treated as delayed
- The handshake that still matters in a Zoom industry
- Failure stories that include the invoice
- How to quit a community without burning it
- The craft of asking a better question in public
- Why comments sections are a design choice
- Teaching uncertainty without teaching cynicism
- A museum label written at 8th-grade level on purpose
- The friend who fact-checks you in real time
- Rest as a skill, not a spa day
- What a funeral taught me about time
- The object I kept from a job I left
- Why speed is a value, not a virtue
- A classroom without participation points
- The lie of "content"
- When not to tell your story
- A map of who gets interrupted
- The tool I refused to learn, and why
- Letters instead of decks, once a year
- What children notice in a hospital
- The joke that revealed the hierarchy
- A 12-minute talk with no slides at all
12-minute shape

Slides: title, one photo, one diagram, one number, close. If you need speaker notes on-screen, it is not a TED-style talk. Put notes in presenter view. See PowerPoint speaker notes.
Worked through-line: a shop floor without phones
Claim. When we banned phones on one production line for 400 days, defects fell 18%. Attention was the process control we had been missing.
Slides. Title, photo of the box, one chart, the exception, close.
Student TED-style (claim-shaped)
- I stopped counting participation points. Quiet students started writing better.
- The cafeteria tray taught me more about waste than the climate unit
- We translated parent-teacher night. Attendance doubled.
- My "learning style" was an excuse. Retrieval practice was the method.
- The club nobody joined was a bus-schedule problem
- I read the last page first. Here is what that costs
- Group projects punish the writer unless you grade the parts
- Captions in class helped the kids who would never ask
- The field trip form is the real civics lesson
- I memorized a poem. It was a better focus drill than an app
FAQ
Is this for TED.com? No. It is TED-style: one idea, 12 minutes, few slides. Apply to TED only through their process.
Can students use these? Yes. Use the student list or shrink a civic topic to one neighborhood.
How do I choose? You need a scene you lived or built, plus a skeptic's objection.
Can it be personal? Yes, if the last three minutes are useful to strangers.
TED-style vs a class speech? Class speeches can teach a process. See informative speech topics. TED-style needs a turn.
Do I need slides? Often no. If you use them, 5-8, no bullet walls. GenPPT for the images only.
For hooks, presentation hook examples.



